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Adviser Centre

Why choose us?

Security and strength

The Legal & General Group, established in 1836, is one of the UK's leading financial services companies. As at 30 June 2016, we had over nine million customers in the UK for our life assurance, pensions, investments and general insurance plans.

Legal & General Assurance Society Limited is highly rated for financial strength amongst UK insurance companies. Three of the world's leading independent rating agencies, Standard & Poors, Moody's and A.M.  Best, have recognised this.

Retirement products

Find out more about how our Lifetime Mortgage and Retirement Income products could help improve your clients’ retirement for the better.


Our proven track record and multi award winning products help demonstrate our drive to change and improve the lifetime mortgage market.

Find out the difference we've made so far with our  Why Choose Us Infographic Q0054922 (PDF: 50KB)  

Award winning

We’re delighted to have been recognised by our peers and you, our industry professionals for the work we have done this year providing retirement income and lifetime mortgage products.

 Retirement  2016 Gold Standard Awards
 Best Provider of Lifetime Mortgages  2016 Mortgage Solutions Equity Release Awards
 5 star rating - Flexible Lifetime/Lifetime Mortgage Plus  2017 Moneyfacts
 5 star rating - Premier Flexible Lifetime Mortgage  2017 Moneyfacts
 Equity Release Lender of the Year  2016  Money Age Awards
 Best Equity Release/Lifetime Lender  2017  Mortgage Strategy Awards
 Best Equity Release Lender  2016 Your Mortgage Awards
 Best Mainstream Annuity Provider  2016 Moneywise Pension Awards


Improving the everyday

We’re focused on supporting you to meet the needs of your clients and are constantly striving to improve how we do business, meaning that dealing with us is more straightforward than ever. We hope that improving the everyday for you will make it easier to recommend our products to your clients.

Lifetime mortgage online services

Retirement income online services

Quotes for our enhanced annuities are available through the listed portals: