Why choose us?

We're a leading financial services company and a longstanding pension annuity provider, offering both standard and enhanced products. But why else should you choose us?

We are proud:

• To be listed on the Financial Times Stock Exchange (FTSE) and to be ranked among the top 100 UK companies (FTSE 100).
• To pay over 660,000 customers around £1.2 billion in pension income each year.
• To be a quality all-rounder. As well as our standard rate products, we offer 'enhanced' annuities to customers with one or more lifestyle health risks or medical conditions.
• To offer both standard and enhanced annuities from as little as £1,000 (after any cash lump sum has been taken).
• To be innovators in the annuity market having championed the practice of postcode pricing, whereby customers providing us with their postcode could receive a higher income.
• To say that we are focused on putting customers at the heart of our business and delivering what matters to you.
• To have further strengthened our financial position in 2011 by increasing surplus capital over and above the minimum level required (by the Insurance Group Directive) from £3.7 billion to £3.8 billion.