Buying life insurance doesn't have to be difficult and with our wide range of tools, articles and guides we think you'll find the process simple and straightforward.
So whether it's choosing the right type of life insurance, helping you decide how much cover you need or simply learning more about our products and services - we're here to help!
We can help you choose the life insurance best suited to your individual needs. Take a look at our comparison table to compare our life insurance products and decide what's right for you.
We have a wide range of articles and guides designed to give you some extra help and answer some of your questions.
Visit our articles and guides section
We believe there are many reasons customers choose to take out life insurance with us. We've won numerous awards in recent years for our Protection business and one we are most proud of - Winner of Protection Provider of the Decade at the LifeSearch Awards, March 2013.
Life cover doesn’t have to be complicated. Our Nearest to Dearest campaign highlights people’s perception of protection. Its aim is to raise awareness and understanding about life insurance. Everyone’s protection needs are unique, so it’s important to understand what the right cover is for you.
Take a look at our Nearest to Dearest campaign reports to see how best to help protect yourself, financially, for the future.
Life insurance is a great way to help protect your family's financial future. Our 'What is life insurance' article explains how it works and the different types of policies available.
Our Nearest to Dearest campaign highlights people’s perception of protection and aims to raise awareness and understanding about life insurance.
Take a look at our Nearest to Dearest campaign reports.
We've developed our life insurance jargon buster to help you understand some of the commonly-used life insurance terms.
Help protect your loved ones with our award winning life insurance from only £6 a month. Get a quick quote today.
We have a Defaqto five star rating for our Critical Illness Cover product.
If you're a UK resident aged 50 to 80 you're guaranteed to be accepted for one of our Over 50s Life Insurance Plans. Premiums start from just £8 a month.