We interviewed Guy Moliterno, a financial adviser with over 25 years experience. Guy talks about working in the business protection market and gives his views on Legal & General’s business protection proposition.
Guy's own words
“When you’re dealing with the commercial market you must know the client - It’s exactly the same if you’re dealing with a normal husband and wife or individual, you must know your client.”
“I don’t actually discuss price with them until the very end. Because it’s important for them to acknowledge the fact that they actually do need this protection.”
Listen to the interview clips:
How do you approach business protection with business clients? (Video - 1 min10s)
Is cost an issue? (Video - 1min16s)
How to approach clients from a marketing point of view? (Video - 2mins10s)
What’s your claims experience with Legal & General? (Video - 1min13s)
What do you think of Legal & General's marketing support? (Video 1min10s)
This website is designed to give professional financial advisers information and tools that they can use to help control and develop their business and should not be relied upon by private investors or any other persons.