Share your Colourful Retirement story for a chance to receive a
£250 gift card

Wwant to celebrate the diversity and uniqueness of retirement in the UK todayGone are the days when you collected your carriage clockhung up your hat; and then put your slippered feet up for the next decade.  

We want to change how retirement is depicted and share stories of people who are under-represented.  


How has your life changed since you reached retirement age? Maybe you have embarked on an adventure, sold up and hit the open road, or started again with new home, or new love? Perhaps retirement has just given you time to reflect or to spend precious time with loved ones? Maybe you feel you now have the freedom to be your true self. 

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Many people choose to follow bold new ambitions while in retirement, whether that’s education, charity, activism or just caring for others. We are looking for stories that show the passions and
pursuits of the over 65s, that challenge th
e stereotypes of the old ‘pipe and slippers’ or ‘blue rinse’ retirements.

And we want to show the whole spectrum of people who experience retirement. No matter your age, race, sexuality, disability or religion. 

Every retirement is different; we want to hear what makes your retirement colourful


Your story could be worth £250

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If you are aged 65 or over, please send us a short summary of your colourful retirement story (maximum 750 words) by 30 June 2021.

If you’re chosen to feature in our Colourful Retirement Stories you
will receive £250 of vouchers from Love2Shop as a thank you.

If your story is shortlisted we’ll be in touch for more information by
12 July 2021.

Please complete the form with your details and a short summary of your colourful retirement story.

Thank you for submitting your short story. If your story is shortlisted we’ll be in touch for more information by 11 January 2021.

By submitting this form you consent to us reviewing the information you have provided for shortlisting as a Colourful Retirement Story. Click here to review our Privacy Policy.



Terms and conditions

Details about the offer

To qualify for the £250 voucher your story will need to be published by Legal & General on our website We may also feature your story in our customer newsletter. Rest assured, we won’t publish any information you provide to us without your written permission.   

To be eligible for consideration for publication you will need to write a short summary of what makes your retirement different. Candidates for the stories should be aged 65 or over and a UK resident. If you are submitting on behalf of someone else, please confirm that you have their permission. For any stories that we would like to feature we will need the candidate’s direct permission. This will be requested from shortlisted candidates by 12 July 2021 Entries will be reviewed by the Legal & General Retail Retirement Marketing department. 

The closing date for applications is 23:59 on 30 June 2021. Candidates who are shortlisted will be contacted by 12 July 2021 but we may be in touch before this point to find out more information. If you are shortlisted, there is no guarantee that your story will be published nor that you will qualify for the voucher. We will keep you in touch every step of the way so that you know if your story is published.  

We will confirm those entries which have qualified for the voucher via email and telephone confirmation. The voucher will be paid to the person mentioned in the story and will be sent via email to the address provided within 30 days of us first publishing your story.  

The Love2Shop voucher can be spent at many high street and online stores, as well as restaurants and attractions. More details can be found here. These vouchers will be valid for one year from issue date. Terms and conditions for using the voucher by these companies may apply. No cash alternative is available. 

If we would like to publish your story we will ask if you are willing to provide some photographs of yourself that we can publish with the article, or for you to have some photographs taken with a photographer of our choosing.