
The Link Magazine
Expert insights, tailor-made for advisers
The Link Magazine is your expert quarterly guide to the protection market. Each issue showcases the latest insights, data and thought leadership from our protection team, to help you dig deeper into market trends, products and analysis.
Latest issue
In this issue:
- Why inheritance tax planning is becoming relevant to a wider range of clients
- How better protection conversations can help build trust and engagement
- Plus – Expert insights, webinars and real adviser success stories to help support your development

Previous issues
Issue 19, June 2026
This issue reflects that spirit of progress. Whether you’re focused on delivering stronger outcomes for clients, building confidence in your protection conversations or
finding smarter ways to work, there’s plenty inside to support you.
Issue 18, March 2026
Read how we're rethinking legacy on the changing landscape, making herstory with the women of L&G plus the latest from Just Covered, CPD training updates and new dates for our ever-popular Mortgage Club Roadshows.
Issue 17, December 2025
Read how AI is giving advisers their time back as well as how Advisers at the heart of mortgage and protection, are championing customer outcomes.
Issue 16, October 2025
Hear from Mike Pritchard on how to combine deep industry knowledge and integrity as well as how helping your clients find the right care, with Care Concierge.