L&G's Business Quality Awards 2026: Open for entries!
The Business Quality Awards recognise the firms and individuals who work tirelessly to deliver better customer outcomes and celebrate those who truly make a difference.
Why enter?
Entering the awards is your chance to stand out, be celebrated and inspire others with the incredible work you do to protect and support your customers. In a room filled with your peers and the industry’s best, this is your moment to shine. Being recognised at the Business Quality Awards is more than just receiving a trophy. It’s a heartfelt acknowledgment of your firm’s unwavering dedication to delivering outstanding customer outcomes. We believe you are amazing, and we want to recognise all the great and good you bring to the industry. That why we’re inviting you to enter the awards and celebrate your success and the transformative impact you make every day.
2026 Awards:
Returning for 2026: Hero in the Middle
We are excited to introduce the “Hero in the Middle” award, honouring those who provide exceptional financial protection advice. Intermediaries play a pivotal role in transforming lives by going the extra mile to ensure clients receive the financial protection and guidance they need.
Share your Story
Can you share an example of a time your advice and efforts resulted in a transformative outcome for a client? Include details about the client’s initial situation, the advice or help you provided, and the tangible outcome.
This category is open to advisers and firms wishing to nominate an individual.
Outstanding Customer Outcome
BQA nominees are shortlisted based on exceptional performances and statistics. The Outstanding Customer Outcome award recognises those who have delivered an excellent customer experience over the last twelve months.
Tell us
How does your firm consistently prioritise and achieve outstanding results for your clients?
This category is split into three:
- Firms with 1 to 10 employees
- Firms with 11 to 50 employees
- Firms with 51+ employees
Click here for guidance on how to create your submission
Shortlisters will be invited to join us for a celebratory awards ceremony on Wednesday 1 July 2026.