Announcing the Business Quality Awards Shortlist
We’re delighted to share the shortlist for this year’s Business Quality Awards (BQAs) – recognising the very best in protection advice.
The awards, held on 1st July 2026 at the ICC Birmingham, celebrate the real difference advisers, firms and networks make to customers. We will be shining a light on those who consistently deliver customer outcomes, excellent service and invaluable support in moments that matter.
Outstanding Performance
- Cavendish Online
- Health & Protection Solutions (Towergate)
- The Finance Planning Group
Best Claims Performance (NEW)
- Brook Financial Services
- First Mortgage
- Lifetime Wealth Management
Year on Year Performance Improvement
- Clear Mortgage Solutions
- Fairstone Financial Management
- Health & Protection Solutions (Towergate)
Customer Excellence: Firms
- Cavendish Online
- L&C (London & Country Mortgages)
- Waddle Insurance
Customer Excellence: Networks
- HLP
- MAB
- Openwork
Customer Excellence: Service Providers
- Omni Protect (SimplyBiz)
- PMS (Sesame Bankhall Group)
- TMA (PRIMIS)
Consumer Duty (Customer Outcomes/Data Precision)
- Cornerstone Financial Group
- L&C (London & Country Mortgages)
- Waddle Insurance
Protection Written in Trust (YoY Improvement)
- First Mortgage
- Fluent Mortgages (Horwich)
- The Mortgage Group (NI)
Special Recognition
- Embrace FS
- Kelly Phillips (SimplyBiz)
- LifeSearch
- PRIMIS / TMA
- Reassured
- Stonebridge
Outstanding Customer Outcome (1–10 employees)
- Business Protection Solutions (UK)
- Look4Cover
- Lyfesure (Birchmount Solutions)
Outstanding Customer Outcome (11–50 employees)
- Insurance First
- The Mortgage Group (NI)
- Waddle Insurance
Outstanding Customer Outcome (51+ employees)
- FutureProof
- LifeSearch
- Reassured
Outstanding Customer Outcome (Networks)
- MAB
- Quilter
- St James’s Place
Outstanding Customer Outcome (Service Providers)
- Auxilium
- Paradigm
- PMS (Sesame Bankhall Group)
Hero in the Middle
- Aidan McMullan (Business Protection Solutions UK)
- George Hawkins (Insurance First Brokers)
- James Bransden (Farrell Heyworth Mortgage & Protection)
- Lee Jordan (Your Protection People)
- Lisa Kelly (LifeSearch)
- Naomi Jeffs (Waddle)
- Romany Youell (Rosemount Financial Solutions)
- Steve Pengelly (Vita)
- Tim Dock (Finance Planning Mortgage Network)
- Visham Jawahur (Rosemount Financial Solutions)
Thank you to everyone who entered
The BQAs are about showcasing the very best of protection – and this year’s shortlisted firms and advisers are a clear reflection of the dedication, expertise and care that exists across the market.
We know the effort that goes into every submission, and we want to thank everyone who took the time to share their stories.
We look forward to celebrating with our winners soon – and continuing to champion the vital role that protection advice plays in delivering better customer outcomes.